Real estate signs are important to the industry. They let people know a home is on the market, which can drive inquiries. However, they can also be used to provide alternate information in a few very clever ways. QR codes can make these for sale signs even better.
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For sale signs can be a great way to manage all of the listings in a real estate company. For example, before a sign is placed in a yard, it’s possible to scan the QR code on that sign and assign it to a particular real estate agent. This way, it becomes a snap to determine who is responsible for which homes within the company. That information can be used for many purposes, too. It can drive customer satisfaction, it can help ensure that the right agents receive the right pay, and it can even help large real estate companies keep more accurate records, both now and in the future.
Provide Info to Interested Consumers
Another way that QR codes can enhance for sale signs in the real estate industry is by providing consumers with a better way to get the information they need, right when they need it. For example, you can associate the QR code on the sign with information about that home. When a consumer scans it, they can get access to all of the information they need, including things like the number of bedrooms, the number of bathrooms, the school district, and perhaps even photos of the home’s interior. This can save both you and consumers time; if they like the information they see, they can schedule a showing with your agency.
In fact, QR codes can be used as a means to schedule showings, too. After the consumer scans the code and reviews the information available, if you’ve placed an online appointment tool on your website, that consumer can schedule his or her showing without ever having to make a single phone call. Consumers appreciate convenience like this, and being able to provide it will make you far more competitive within the real estate industry. QR codes keep it simple – they can just scan with their smartphones and see everything they need to see.
Keep Track of Sales
Real estate companies, like any other business, are in business to make money. In order to make money efficiently, it’s vital to keep track of your sales as they happen. That’s another way QR codes can be used to your benefit. Once a home has been sold, the agent can simply scan the code and mark the sale in the integrated software. This ensures that the credit for the sale goes to the right person, keeps your inventory updated, and makes issuing paychecks much, much simpler.
As you can see, there are several ways in which integrating QR codes into your real estate company’s for sale signs can benefit you, your agents, your clients, and even potential buyers. They have the ability to make everything much simpler and far more convenient, which is vital for your company’s success.